General Information and Mandatory Notices
Responsible Party
The responsible party for data processing on this website is:
Gerrit Neumann
Breite Gasse 4
34346 Hann. Münden
The responsible party alone or jointly with others determines the purposes and means of processing personal data (e.g., names, contact details, etc.).
Revocation of Your Consent to Data Processing
Some data processing operations are only possible with your explicit consent. You can revoke your consent at any time. An informal email notification is sufficient for revocation. The legality of the data processing carried out until the revocation remains unaffected.
Right to Lodge a Complaint with the Competent Supervisory Authority
As a data subject, you have the right to lodge a complaint with the competent supervisory authority in the event of a data protection violation. The competent supervisory authority for data protection matters is the data protection officer of the federal state in which our company is based. The following link provides a list of data protection officers and their contact details:
https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
Right to Data Portability
You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or a third party. The data will be provided in a machine-readable format. If you request the direct transfer of the data to another responsible party, this will only be done if it is technically feasible.
Right to Information, Correction, Blocking, Deletion
Within the scope of the applicable legal provisions, you have the right at any time to obtain free information about your stored personal data, its origin, recipients, and the purpose of the data processing, as well as, if applicable, a right to correction, blocking, or deletion of this data. For this purpose, and for any further questions on the subject of personal data, you can contact us at any time using the contact details provided in the legal notice.
SSL or TLS Encryption
For security reasons and to protect the transmission of confidential content that you send to us as the site operator, our website uses SSL or TLS encryption. You can recognize an encrypted connection by the “https://” address line in your browser and the lock symbol in the browser bar.
Server Log Files
The website provider automatically collects and stores information in server log files that your browser automatically transmits to us. These include:
- Visited page on our domain
- Date and time of the server request
- Browser type and browser version
- Operating system used
- Referrer URL
- Hostname of the accessing computer
- IP address
This data is not merged with other data sources. The basis for data processing is Article 6(1)(b) GDPR, which allows data processing to fulfill a contract or pre-contractual measures.
Data Transmission Upon Contract Conclusion for Goods Purchase and Shipping
Personal data will only be transmitted to third parties if necessary for contract processing. Third parties may include payment service providers or logistics companies. No further transmission of data occurs unless you have explicitly consented to it.
The basis for data processing is Article 6(1)(b) GDPR, which allows data processing to fulfill a contract or pre-contractual measures.
Cookies
Our website uses cookies. These are small text files that your web browser stores on your device. Cookies help us make our services more user-friendly, efficient, and secure.
Some cookies are “session cookies.” These cookies are automatically deleted after your browser session ends. Other cookies remain stored on your device until you delete them. These cookies help us recognize you when you return to our website.
With a modern web browser, you can monitor, restrict, or disable cookie storage. Many web browsers can be configured to delete cookies automatically when the program is closed. Disabling cookies may limit the functionality of our website.
The storage of cookies necessary for electronic communication processes or the provision of specific functions you desire (e.g., shopping cart) is based on Article 6(1)(f) GDPR. As the website operator, we have a legitimate interest in storing cookies to ensure the technically error-free and smooth provision of our services. If other cookies (e.g., for analytics functions) are set, they are separately addressed in this privacy policy.
Use of Videos (YouTube)
This website includes at least one plugin from YouTube, a service provided by Google Inc., headquartered in San Bruno, California, USA.
We use a plugin called WP YouTube Lyte, as well as a built-in website theme function, to ensure that no connection to YouTube’s servers is established when you first access the website. A connection to YouTube is only made when you click on a preview image. In some cases, we use YouTube’s “no-cookie” function, which means that videos are loaded from youtube-nocookie.com, activating an extended data protection mode.
YouTube provides this feature and ensures that it does not store cookies on your device initially. However, when you play a video, your IP address and additional data are transmitted, specifically information about which pages on our website you visited. This information cannot be linked to you unless you are logged into YouTube or another Google service while visiting our site.
Once you start playing an embedded video, YouTube stores cookies. These cookies can be prevented by adjusting your browser settings or using browser extensions.
Google/YouTube Contact Information:
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
Privacy Policy: https://policies.google.com/privacy
Opt-Out: https://adssettings.google.com/authenticated
Real Cookie Banner
Our website uses Real Cookie Banner consent technology to obtain your permission for storing certain cookies and using specific technologies while ensuring GDPR compliance. This service is provided by devowl.io GmbH, Tannet 12, 94539 Grafling, Germany.
Real Cookie Banner is installed locally on our servers, meaning no connection is established with the provider’s servers. Real Cookie Banner stores a cookie in your browser to remember your consent preferences. These records remain stored until you request their deletion, delete the Real Cookie Banner cookie yourself, or the purpose for data storage no longer applies. Mandatory legal retention periods remain unaffected.
The use of Real Cookie Banner ensures compliance with legally required cookie consent regulations. The legal basis for this is Article 6(1)(c) GDPR.
Data Processing Agreement (DPA)
We have entered into a Data Processing Agreement (DPA) with the above-mentioned provider to ensure that personal data of our website visitors is processed only under our instructions and in compliance with the GDPR.
Contact Form
If you send us inquiries via the contact form, the information you provide, including your contact details, will be stored to process your request and for any follow-up questions. We do not share this data without your consent.
The processing of this data is based on Article 6(1)(b) GDPR, provided your request is related to the performance of a contract or necessary for pre-contractual actions. In all other cases, processing is based on our legitimate interest in effectively handling inquiries (Article 6(1)(f) GDPR) or your consent (Article 6(1)(a) GDPR), if requested. You can withdraw your consent at any time.
The data you enter in the contact form remains with us until you request deletion, withdraw your consent, or the purpose for data storage no longer applies (e.g., after completing your request). Mandatory legal provisions—especially retention periods—remain unaffected.
Inquiries via Email, Phone, or Fax
If you contact us by email, phone, or fax, your request, including all related personal data (such as name and inquiry), will be stored and processed to address your concern. We do not share this data without your consent.
The processing of this data is based on Article 6(1)(b) GDPR, provided your inquiry is related to the performance of a contract or necessary for pre-contractual actions. In all other cases, processing is based on our legitimate interest in efficiently handling inquiries (Article 6(1)(f) GDPR) or your consent (Article 6(1)(a) GDPR) if requested. You can withdraw your consent at any time.
The data you send to us via contact inquiries remains with us until you request deletion, withdraw your consent, or the purpose for data storage no longer applies (e.g., after your inquiry has been processed). Mandatory legal retention periods remain unaffected.
Analysis Tools and Advertising
Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies into our website. Google Tag Manager itself does not create user profiles, store cookies, or conduct independent analyses. It is used solely for the management and deployment of the tools integrated through it. However, Google Tag Manager collects your IP address, which may also be transmitted to Google’s parent company in the United States.
The use of Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the quick and easy integration and management of various tools on their website. If consent has been requested, processing is based solely on Art. 6(1)(a) GDPR and § 25(1) TTDSG, insofar as the consent includes the storage of cookies or access to information in the user’s device (e.g., device fingerprinting) under TTDSG. Consent can be revoked at any time.
Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics allows the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, dwell time, operating systems used, and user origin. This data is assigned to the respective user’s device and not to a user ID.
Furthermore, Google Analytics may record your mouse and scroll movements and clicks. Additionally, Google Analytics uses various modeling approaches to supplement collected data and applies machine learning technologies for data analysis.
Google Analytics uses technologies that enable user recognition for behavioral analysis (e.g., cookies or device fingerprinting). The information collected by Google regarding your use of this website is usually transferred to a Google server in the USA and stored there.
The use of this service is based on your consent under Art. 6(1)(a) GDPR and § 25(1) TTDSG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.
Browser Plugin You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
More information on how Google Analytics handles user data can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.
Data Processing Agreement We have entered into a data processing agreement with Google and fully comply with the strict requirements of the German data protection authorities when using Google Analytics.
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads allows us to display advertisements in the Google search engine or on third-party websites when users enter specific search terms in Google (keyword targeting). Additionally, targeted advertisements can be displayed based on user data stored by Google (e.g., location data and interests) (audience targeting). As a website operator, we can quantitatively analyze this data, for example, by determining which search terms led to the display of our advertisements and how many ads resulted in clicks.
The use of this service is based on your consent under Art. 6(1)(a) GDPR and § 25(1) TTDSG. Consent can be revoked at any time.
Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.
Google Ads Remarketing
This website uses Google Ads Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads Remarketing allows us to assign users who interact with our online offering to specific target groups, enabling us to display interest-based advertisements within the Google advertising network (remarketing or retargeting).
Additionally, the ad audiences created with Google Ads Remarketing can be linked to Google’s cross-device functions. This allows personalized advertising messages that are tailored to your previous usage and browsing behavior on one device (e.g., smartphone) to also be displayed on your other devices (e.g., tablet or PC).
If you have a Google account, you can opt out of personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.
The use of this service is based on your consent under Art. 6(1)(a) GDPR and § 25(1) TTDSG. Consent can be revoked at any time.
Further information and Google’s privacy policy can be found here: https://policies.google.com/technologies/ads?hl=en.
Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Conversion Tracking helps Google and us determine whether users have performed specific actions. We can, for example, analyze which buttons on our website were clicked and which products were viewed or purchased. This information is used to generate conversion statistics. We receive aggregated data on the total number of users who clicked on our ads and the actions they performed. We do not receive information that personally identifies users. Google uses cookies or similar recognition technologies for identification.
The use of this service is based on your consent under Art. 6(1)(a) GDPR and § 25(1) TTDSG. Consent can be revoked at any time.
More information about Google Conversion Tracking can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=en.
Google DoubleClick
This website uses features of Google DoubleClick. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as “DoubleClick”).
DoubleClick is used to display interest-based advertisements across the entire Google advertising network. Advertisements can be tailored to the interests of individual viewers using DoubleClick. For example, our ads may appear in Google search results or in ad banners connected to DoubleClick.
To display interest-based ads, DoubleClick must recognize the respective viewer and associate their visited websites, clicks, and other user behavior information. For this purpose, DoubleClick uses cookies or similar recognition technologies (e.g., device fingerprinting). The collected information is compiled into a pseudonymous user profile to display relevant ads to the respective user.
The use of this service is based on your consent under Art. 6(1)(a) GDPR and § 25(1) TTDSG. Consent can be revoked at any time.
For more information on how to opt out of Google’s displayed ads, please refer to the following links:
https://policies.google.com/technologies/ads
https://adssettings.google.com/authenticated
Wordfence
We have integrated Wordfence on this website. The provider is Defiant Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA.
Wordfence is used to protect our website from unwanted access or malicious cyberattacks. The use of Wordfence is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its website as effectively as possible against cyberattacks. If consent has been requested, processing is based solely on Art. 6(1)(a) GDPR. Consent can be revoked at any time.
Brevo
This website uses Brevo for sending newsletters. The provider is Sendinblue GmbH, Köpenicker Straße 126, 10179 Berlin, Germany.
Brevo is a service that helps organize and analyze newsletter distribution. The data you provide for subscribing to the newsletter is stored on the servers of Sendinblue GmbH in Germany.
Data Analysis by Brevo
Brevo allows us to analyze our newsletter campaigns. For example, we can see whether a newsletter has been opened and which links have been clicked. This helps us determine which links are particularly popular.
Additionally, we can track whether predefined actions have been taken after opening or clicking the newsletter (conversion rate). For example, we can see if you made a purchase after clicking a link in the newsletter.
Brevo also enables us to categorize newsletter recipients into different segments (“clustering”). Recipients can be grouped based on age, gender, or location, allowing us to tailor newsletters more effectively to specific target groups.
If you do not wish for your data to be analyzed by Brevo, you must unsubscribe from the newsletter. A corresponding link is provided in each newsletter message.
For detailed information on Brevo’s features, please visit: https://www.brevo.com/de/newsletter-software/.
Legal Basis
Data processing is based on your consent (Art. 6(1)(a) GDPR). You can revoke this consent at any time. The legality of data processing carried out before the revocation remains unaffected.
Storage Duration
The data you provide for subscribing to the newsletter will be stored until you unsubscribe from the newsletter, either by us or the newsletter service provider. Once you unsubscribe, your data will be removed from the newsletter distribution list. Any data stored for other purposes remains unaffected.
After unsubscribing, your email address may be stored in a blacklist to prevent future mailings. The data in this blacklist is used solely for this purpose and is not combined with other data. This serves both your interests and our interest in complying with legal requirements for newsletter distribution (legitimate interest under Art. 6(1)(f) GDPR). Blacklist storage is not time-limited. You may object to the storage if your interests outweigh our legitimate interest.
For more details, please refer to Brevo’s privacy policies:
https://www.brevo.com/de/datenschutz-uebersicht/ and https://www.brevo.com/de/legal/privacypolicy/.